Converge - Reduce shopper friction and drive more leads.

Reduce shopper friction and drive more leads.

Contextual Keyword Targeting

Leverages top keywords in your market, circumvents 3rd party lead providers, and drives car shoppers directly to your own campaign-based landing pages.

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IP Address Targeting

Determines the IP address based on the physical address, not cookies, which is then used for precise digital ad targeting at the IP/router level.

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Programmatic Retargeting

We can deliver segmented, direct messages to individuals who have previously visited your website, your social media apps and campaign-based landing pages.

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Reach more car shoppers with greater frequency for your media investment.

Using our own proprietary reach and frequency algorithms combined with artificial intelligence, we can enable your target audience to inform us when and where to reach them.

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Increase used inventory by dominating trades in your market.

Forget the auctions, they’re too expensive. We will show you a strategy that targets trade-in candidates in your market and drives them to custom landing pages.

Consider us an added weapon in your marketing arsenal.

Our data-informed approach means:

the right person sees the right message at the most opportune time.

200

We buy ads on over 200 digital platforms, not just Google.

80

We have partnerships with over 80 big data partners.

98%

We place ads on over 98% of monetized websites.

Case Study:

Hanania Automotive | Audi Jacksonville

Lead Generation using Trade Appraisals

40

Days

206

Leads

37

Sales

Hanania operates 21 dealerships within the Southeast, including 2 Audi stores. Although these stores were effective at turning over inventory, they fell short of profit targets on many trade deals. In addition, their online trade-in tool was underperforming resulting in lost deals.

Audi’s GM, Stephan Gronberg chose AutoSaver’s trade tool over other popular trade tools in the market. He favored its “sticky” visual design and range-based appraisal format. Through retargeting, car shoppers were directed to a custom trade-in landing page created and optimized by the Converge team.

The entire budget was only $6,500

Results

206 trade-in leads resulting in 37 sales in only 40 days.

This amounts to an 18% lead-to-sale conversion rate, which is well above average for highline stores.